Platforms Blogs Social media Social networks Wikis Enterprise Wikis Web as Platform Cloud computing Web services ATOM JSON REST RSS SOAP April 12th, 2009 Determining the ROI of Enterprise 2.0 This is a key question since actual penetration of these tools is almost certainly lower than the one third figure I mention above. Enterprise 2.0 MORE >>

Here is another study,  Higher Ed Documents Social Media ROI: New Communications Tools Are a Game Change r, by Nora Ganim Barnes and her colleagues at the University of Massachusetts Dartmouth Center for Marketing Research. Here is last year’s study - Social Media Use Continues to Expand in US Higher Education. MORE >>

The bamboo raft A floating journey of thoughts and images, by Aaron Kim Home About ROI 2.0, Over the last few years, many in the Social Media space have been on a quest to find the perfect ROI model for blogs, micro-blogs, wikis, social networking, social bookmarking and other animals in the ever growing Web 2.0 It’s a mess. MORE >>

RIP: ROI There have been numerous discussions about how to evaluate social software implementations, and the shortcomings of ROI and reductionist models for illustrating success in terms of bottom-line profitability (e.g. Why Bother with Social Software , Musing About the Value of Social Software , Calculating the ROI of Blogging ). MORE >>

With an initial focus on tools (e.g., projects were often “soft” (lacking measurable ROI), the intent generally could be aligned to overall needs to improve productivity, growth, and innovation. conference in Boston this June: A shift from tools to platforms. In 2006, Andrew McAfee’s article on Enterprise 2.0, MORE >>