RIP: ROI There have been numerous discussions about how to evaluate social software implementations, and the shortcomings of ROI and reductionist models for illustrating success in terms of bottom-line profitability (e.g. Why Bother with Social Software , Musing About the Value of Social Software , Calculating the ROI of Blogging ). MORE >>

Categories Apple Basketball behaviour blogging ROI blogs business process exceptions clearspace community compliance corporate facebook cost saving customer insight Dell democratising information ease of use email Enterprise 2.0 However, an ROI can be used to get a social software project approved. ROI discussion at Web 2.0 MORE >>

→ Culture Trumps ROI October 20, 2008 · 8 Comments Talk about signs of the times!  Lately, there’s been a rapidly growing number of posts declaring the need to demonstrate return on investment (ROI) in social software, but lamenting our inability to do so.  Social software ROI | Jon Mell - Web 2.0 MORE >>

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One cherished industrial age concept that is proving particularly difficult to let go of is return on investment (ROI). But like Pontiacs and Oldsmobiles, old-school ROI’s day in the sun is waning. Consultants and smart-aleck MBAs will tell you if you want to sell a big project internally, you’ve got to talk ROI. What to do? MORE >>