Facebook has two types of pages. The first is Facebook Pages , which allow public figures, businesses, or brands a space to share information, interact with their fans and create an interactive forum on Facebook. Facebook Pages tend to work better for businesses while Groups do well for non-profits, interests and causes. MORE >>

Should you have a Facebook Page ? Before integrating Facebook Pages (sometimes called “Facebook Fan Pages&# ) into your social media marketing mix, you need to think strategically. This week, I want to discuss why people become fans of Facebook Pages in the first place. Benefits to You. Reason. MORE >>

A few recent Facebook experiences from the realms of parenting: Don't Cop My Dress! Last night I discovered that Facebook now plays a major role in prom planning. Apparently the girls at my daughter's school have a Facebook Group --"Don't Cop My Dress." Regardless, it's certainly an impetus to find that prom gown early. MORE >>

Many managers these days are trying to identify members of their organization who will embrace social media tools and practices within their organization. It reflects a shift in thinking from the preliminary questions of Why and Whether to the intermediate question: How? He grew up on Facebook!". Enterprise 2.0 champions. MORE >>

Peeking into another person’s social media approach can give you ideas on how to adjust yours to get the biggest bang. So in this post, I’m going to share my social media process. When I make something a habit, it becomes easier to stick with it and do it on a regular basis. do this a few times a week. MORE >>