This week’s announcement of Skype’s acquisition of GroupMe, and the recent introduction of Facebook’s Beluga-based Messenger, are part of something much bigger than group text messaging: The landscape of personal online communication is changing. Facebook wall posts, tweets, and Google+ posts, are the prototypical passive ones. Groups. MORE >>

There was a fairly major example of how external social networks can spin out of control last week: Virgin Atlantic (which despite its name is a major international airline that flies all over the world) have a FaceBook presence, with 6,944 members as I write this. Last week Virgin got a lot of publicity for firing MORE >>

Facebook gives users many tools for controlling what personal information is displayed to friends and others. But if you have lots of Facebook friends, you probably don’t want to create privacy settings for each person you know. From Facebook’s Friends menu, select the “All Friends&# dropdown. Here’s how. MORE >>

( image ) Dialing in from the department of Pure Speculation… As we all attempt to digest the implications of last week’s Google+ integration, I’ve also be thinking about Facebook’s next moves. But I don’t think Facebook will create a search engine, at least not in the way we think about search today. MORE >>

In this post I will share a sample high-level action plan from these efforts. Listed below are a set of sample suggested steps and a sequence. Sample initial action steps are listed under each main step. Facebook, LinkedIn) to promote and support the blog. My day job is to help companies with their market facing blogs. MORE >>